COPE & Little Rockers radio announce partnership

COPE and Little Rockers Radio unite to support the emotional health and wellbeing of mothers, fathers and families.

MEDIA RELEASE: COPE: Centre of Perinatal Excellence today announced a partnership with Little Rockers Radio, which will aim to support the emotional and mental health challenges which can be experienced during pregnancy and the year following birth.

The partnership will enhance the reach of the important messages of COPE to inform and support more families right across the country.

COPE improves the mental health and emotional wellbeing of expectant and new parents by providing insights into the realities that can come with pregnancy and early parenthood.  COPE also helps parents identify when they may be struggling to cope and where and when to access the timely support they need.

COPE and Little Rockers Radio announce partnership

“With up to one in ten women experiencing depression in pregnancy – increasing to one in seven following birth – and even higher anxiety rates, identifying these symptoms and seeking help early is key.  Sadly, our research shows that 74% of women alone experiencing these conditions do not seek help until they reach crisis point.” COPE Executive Director, Dr Nicole Highet, said today.

“Our growing audience of mums and dads, especially new mums and dads, need support,” said Sarah Morrissey, Founder of Little Rockers Radio. “We are delighted to be working with COPE to raise awareness to help in making a difference in the lives of parents as they enter what can be one of the most challenging periods of their lives.” Sarah said.

The collaboration between COPE and Little Rockers Radio will enable both organisations to reach and support expectant and new parents.

Little Rockers Radio proudly supports COPE

About COPE:

COPE: Centre of Perinatal Excellence is Australia’s peak body in perinatal (pre and postnatal) mental health.  COPE is committed to working with organisations, health professionals and the community to prevent and reduce the debilitating impacts of mental health conditions on mothers, fathers and families.

Since its inception in 2013, COPE has developed a range of innovative approaches to support mothers, fathers and health professionals.  This includes their Ready to Cope free e-mail guide for expectant and new mothers, which provides timely relevant information and insights to support the transition to motherhood.  COPE also supports health professionals at the front line to deliver best practice through the development of Australia’s National Guidelines (2017), online training and digitial screening technologies.

About Little Rockers Radio:

Little Rockers Radio is a 24/7 online radio station for children from birth to 6. Created by a Mum for Mums, the station has health at its core and is full of great kids music, nursery rhymes, story time, lullabies and more.

Since its launch, mums, dads and carers have pressed play well over 1.5 million times. A social enterprise with 70% of profits going to their charity and impact partners, their goal is to ensure every parent and child is safe, healthy and happy.